FedExForum Hub Connects with Visitors

Silver Oaks produced two large-scale multimedia presentations for the dynamic destination area at the FedExForum. The hub is an 8,000-sq.-ft. area in the arena that is home to the NBA Memphis Grizzlies and the University of Memphis Tigers men’s basketball team. Partnering with architectural design company Populous and 1220 Exhibits, we designed and programmed the Social Connection Recharging Table which displays live social media feeds from Facebook, Instagram and Twitter for FedEx and the Grizzlies. The dual-screen Possibilities Wall cycles through historical Memphis facts and corresponding FedEx facts, conveying FedEx’s commitment to its customers and pride in its Memphis roots. The simple, yet bold, presentations connect visitors from the heart of Memphis to people and places all over the world. See more of the project here.