Jumer’s Casino and Hotel

TV Commercials

Jumer’s Casino & Hotel kicked off a year-long branding campaign as the place to go for Vegas style excitement and gaming. The client was looking for more than the typical scenes of people acting excited about winning; they wanted to capture the iconic images of Vegas. Our use of glitzy symbols such as Elvis, showgirls and more portray the fun and excitement of Vegas and tie in to the new tag line, “Vegas without the flight.” A recurring theme in the series of commercials produced by Silver Oaks is that Jumer’s Casino & Hotel is so much like Vegas visitors are convinced they’re really there.