Martin Engineering

Materials and Branding

Silver Oaks has worked closely with Martin Engineering, located in Neponset, Illinois, since 2008 - developing collateral materials, training and sales videos, publication advertisements and kiosk programs for tradeshows.

In 2011, when Martin underwent a complete rebranding initiative, Silver Oaks was brought on board to assist with the implementation - getting involved in everything from modernizing the company logo, to developing branding guidelines, and creating templates for publication ads, brochures, technical cut sheets, postcards, business cards, note pads, PowerPoint presentations, letterhead and envelopes, logo stickers and decals, and more.

Silver Oaks was truly a partner in bringing the new brand to life.

Martin Rebrand

 

Martin History Book

 

Dust Management Solutions Brochure

 

Conveyor System Interactive

To showcase Martin Engineering’s conveyor system products, Silver Oaks developed a user-friendly interactive tool that their sales force could use when talking to customers at tradeshows or access online. To start, Silver Oaks created a custom 3D model of the conveyor system and then made the rendering the main navigation of the interactive. Users can rotate the conveyor 360 degrees and touch on 24 hotspots to delve deeper into the desired product information and view product photos, spec sheets, technical drawings and application videos. The interface was built using HTML and jQuery, so that not only did it work as a stand-alone tradeshow kiosk, but users could also interact with it online via desktop, iPad or mobile device. The interface was also built so that Martin Engineering can continue to manage the content and update product information.

 

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