McLaughlin Body Company

Tradeshow Video

McLaughlin Body Company asked Silver Oaks to enhance their tradeshow presence with multimedia presentations that showcased the company’s expertise in the engineering and fabrication of cabs, roll-over protective structures and metal components.

Silver Oaks produced 10 videos that included 4 overview videos and 6 video vignettes for McLaughlin Body in Moline, Ill. The videos showcase McLaughlin's machines in its Quad City and South Carolina plants. Accompanying photographs were taken at each plant site. Dynamic music was used to drive the video and on-screen graphics were used to identify the machines and their attributes. Silver Oaks also designed three PowerPoint presentations for McLaughlin. The videos, photography and PowerPoint presentations were programmed and looped to run on kiosks and monitors in the client's tradeshow booth.